Branding & Project Positioning

A successful property brand is more than a name or logo, it’s the emotional and strategic foundation of your entire campaign. Home789 crafts brand platforms that reflect your project’s core values, lifestyle aspirations, and market position. From architecture to audience, we distil what makes your project unique and translate it into a compelling market presence.

Project Naming, Logo Design

Your project’s name and identity are its first impression, and often, its lasting one. At Home789, we combine creative thinking with market relevance to craft memorable names, distinctive logos, and cohesive design systems that elevate your development’s perception and recall.

Brand Guidelines

A successful property brand is more than a name or logo; it’s the emotional and strategic foundation of your entire campaign. Home789 crafts brand platforms that reflect your project’s core values, lifestyle aspirations, and market position. From architecture to audience, we distil what makes your project unique and translate it into a compelling market presence.

Premium Project Website Design

Your website is often the first and most influential buyer touchpoint. Home789 designs and builds premium project websites that not only showcase your development but also drive lead generation. With beautiful visuals, fast load speeds, and intuitive UX, we create a digital presence that mirrors the quality of your project.

Storytelling and Messaging Framework

In today’s market, facts alone don’t sell, stories do. Home789 develops storytelling frameworks that define your project’s voice, tone, and messaging pillars across every touchpoint. From brand narrative to lifestyle positioning, we ensure your story is relevant, clear, and engaging.

Copywriting for Brochures, Websites, Ads & Scripts

Whether it’s a brochure, a website, or a sales video, the right words make all the difference. Home789’s in-house copywriting team combines real estate expertise with brand storytelling to deliver copy that informs, inspires, and drives action. Every line is crafted to match your tone, target audience, and campaign goals.

What We Need

Project Information & Plans

Provide the development overview, floorplans, renders, site details, and key architectural features so we can accurately position and present your project.

Target Audience Insights

Share any known buyer profiles, investor preferences, or previous market data. This helps us tailor messaging and strategy to reach the right audience effectively.

Key Milestones & Timelines

Let us know your expected launch dates, construction milestones, and sales targets. These timelines guide our campaign planning and go-to-market rollout.

Brand Vision & Preferences

Tell us what tone, style, or references you envision for your project’s identity. Whether it’s modern luxury or urban lifestyle, your input shapes the creative direction.

Do not hesitate to say

Let’s Talk About Your Next Move

Whether you’re planning to launch a new development, expand your portfolio, or optimise your project strategy, our experienced team partners with you from concept to completion. We offer expert guidance, market insights, and tailored support to help you achieve stronger outcomes at every stage.

Your Project, Our Expertise

home789

Suite 4, Level 5, Building C, 1 Homebush Bay Drive, Rhodes NSW 2138